G-Shock x Gorillaz Collaborations
G-Shock Releases Collaboration Models with World-Famous Virtual Group Gorillaz
Casio Computer Co., Ltd. announced today an exclusive collaboration of its G-SHOCK brand of shock-resistant watches and the planet’s “Most Successful Virtual Act,” Gorillaz.*
Gorillaz, a British band, is recognized by The Guinness Book Of World Records as the planet’s “Most Successful Virtual Act.”
In celebration of the 35th anniversary of G-SHOCK, the partnership brings together two world-class, innovative culture-makers to offer a series of special videos in which Gorillaz help G-SHOCK creator Kikuo Ibe realize his lifelong dream. Watch here: https://world.g-shock.com/gorillaz/
A global phenomenon embracing a truly collaborative philosophy, Gorillaz have topped charts around the world and toured the globe from San Diego to Syria, picking up hundreds of millions of streams and record sales along the way, achieving success in entirely ground-breaking ways.
The Gorillaz x G-Shock watches launch instore and online this winter in two drops:
Murdoc and 2D on 15th November 2018 + Russel and Noodle on 15th December 2018
The base model for the new GW-B5600GZ is the square-shaped GW-B5600 digital watch with Bluetooth® communication and solar-powered radio control. The watch features a black watch face, and the band features a combination of pop blue and pink inspired by the hues from the latest Gorillaz album “NOW NOW.” The message “NOW” floats onto the display whenever it is illuminated with the LED backlight.
The base model for the new GA-2000GZ is the digital-analog combination watch GA-2000, which employs a new carbon construction with the ability to switch watch bands. The entire watch band features a vivid green camouflage pattern inspired by the cover of Gorillaz’s eponymous first album. A second watch band is included and features a darker-hued camouflage pattern, so that users can coordinate with their clothing.