Baby-G x Silver Ferns Partnership

Baby-G was founded on the principles of being a tough, shock resistant yet stylish timepiece, and is celebrating its 26^th anniversary this year. Over the years the range has expanded to cover and appeal to different segments of the market including sports, music and youth culture.

Recent innovations include the G-Squad sports watch which pairs with a smartphone app via Bluetooth to support exercise. With a diverse range available, Baby-G has a model for any season or setting, whether it be work, sports, travel or outdoor activities.

GM Casio and Consumer Electronics Patrick Lee said the alignment with the world champion Silver Ferns was a perfect fit.

“We are very excited to continue our strategy of supporting NZ’s sporting talent at all levels. The Silver Ferns are an iconic team in NZ sport and we are very proud to announce our partnership with Baby-G as the official watch partner of the Silver Ferns,” Lee said.

“We are looking forward to seeing the squad use our products both on and off the court. It is a privilege to work with such a talented team and organisation which embodies the same values as our global brands.”

Netball New Zealand Chief Executive Jennie Wyllie is thrilled to welcome Baby G to the netball family.

“It is awesome to have Baby-G has the official watch partner of the Silver Ferns. Baby-G are known to be ‘pretty tough’ watches so are a perfect fit for the Silver Ferns,” she said.